Below we reviewed McDonald’s flash based Chill Out lounge - and in short it’s pretty lame and doesn’t inform customers about their new brick and mortar Chill Lounges. I also recently came across this Lincoln MKS flash based website - and I have to admit, the designers did a hell of a good job. Still, I think flash based websites are lame, but this site takes it to a different level. The music, technology, 360 rotation capabilities, drag and drop interactivity, and other features make this one of the best flash based/consumer product sites I have seen in a while. View screen shots below:

Banner Blindness Inc. would like to propose to McDonald’s, auto manufacturers, consumer electronic manufacturers, as well as other large consumer product manufacturers - stop using Flash Based websites that offer you no residual SEO traffic, no dynamic flexibility, and high production costs. Instead: build interactive blogs! For example, in the case of the Lincoln MKS website; the designers should have produced a blog with daily blog posts that discuss the car, consumer testimonials, pictures, the car doing crazy things, etc… Flash based websites are static, and blogs are dynamic. They can be changed, added to, and manipulated on the fly.

If your company needs a consumer product focused blog please call Banner Blindness at 312-281-8931 or email Support@BannerBlindness.com