The following videos are from Andy Jacobs at StomperNet. Andy discusses that at any given second of any given day you are visually blind 1/7 of the day. 20% of your sales are being lost due to banner blindness. The following are some notes from these incredible StomperNet educational videos:

• Navigation bars: Less is more, utilize category headings, utilize white space
• Search engine results page: The number ten position (psychotic blindness) receives more clicks than a number 6 or number 7 position. When your eye is moving you are mostly blind.
• Your eyes are composed of two systems: fovia and periphery, contrast, movement, detail, color
• In summation: making your site EASIER to navigate will result in more conversions and thus an increase in revenue. Less is always more.

BannerBlindness.com online marketing professionals can offer you increased traffic, increased conversions, and thus increased revenue. Contact Banner Blindness today and learn how we can help enhance or jump-start your online marketing efforts

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